Patrón Spirits has partnered with world-renowned fashion designer John Varvatos, the first-ever artist to collaborate on a new design element of the Patrón bottle, to craft a limited edition bottle stopper. The inspiration for the stopper emerged from Varvatos’ love of music and the pursuit of perfection. Varvatos, known for his rugged designs and lifelong interest in rock ’n’ roll, applied his edgy, masculine style and harnessed his effortlessly cool attitude to create the bottle stopper exclusively for Patrón Añejo tequila. Just like Patrón tequila, this bottle stopper is fashioned with a meticulous commitment to quality. Made of metal and adorned with the Patrón bee, the stopper’s miniature guitar head design, complete with tuning keys, reflects Varvatos’ personal style and represents Patrón Añejo’s sophisticated character. “As a fan of Patrón tequila for many years, I thought we’d lend a little rock ’n’ roll attitude to the brand,” said Varvatos. “I hope everyone enjoys this limited edition stopper for many years to come.” Never before has Patrón changed any piece of its instantly recognizable tequila bottle. Similar to Patrón Silver and Reposado, each bottle of Patrón Añejo is handcrafted with recycled glass, then inspected and numbered by hand. Bottles of Patrón Añejo with the Varvatos stopper will not only enhance any home bar, they are also certainly sure to become an exclusive collector’s item. In honor of this collaboration, Patrón and John Varvatos made a donation to a charity important to Varvatos and his family. The bottle stopper, which comes with a 750ml bottle of Patrón Añejo tequila in a unique limited edition gift box, will be available in time for the holidays at select retailers in early December 2012.
Bottle or Show-Stopper?
