Via various organizations, charities, bigger and smaller initiatives, fashion designers are coordinating or contributing to efforts towards feeding more and more people in need, especially during these uncertain pandemic times. Growing unemployment, lingering disease, disruption of the flow of vital food supplies, and ongoing social inequalities that are aggravated due to scarcity of medical resources, make the necessity for direct private contributions a matter of life and death. Fashion designers in normal periods are meant to beautify the world with their imaginative creations, and additionally to this creative role, they are now volunteering in great numbers in feeding the world. Nice nutritious food is part of a great lifestyle and quality of living everybody deserves to have. The novel coronavirus made apparent that healthy nutrition is also the key to boosting our immunity. Well-fed communities can fight Covid-19 better. People experiencing health challenges are not obviously able to produce their own meals and for that matter many creative people – including highly visible fashion designers – are lately reaching out from their own quarantined realities to organizations, charity groups, and privately formed teams that undertake the duty to deliver meals to people whose medical, financial, and family status is way less than privileged. As citizens, teams, professional groups, and ad hoc get-togethers of mindful and thoughtful people sync with calls for empathy, love, and generosity, the scare of the virus will get minimized and gradually fade away. Fashion designers, normally characterized by humanistic priorities and sensitivities, are among those leading the way to fearlessness. Some of them are great cooks and others just appreciate delicious food, but in every respect they are currently ‘cooking’ for a happier universe. Feel free to join their efforts through the initiatives they are also working for. Let’s go through their efforts!
Dannijo has created a ‘Do Good’ section in their jewelry collection and so far part of proceeds from the online sales funded 6,600 meals via Food Bank For New York City.
Phillip Lim offers $10 from the sales of each ‘More Than Our Bellies’ cookbook to City Harvest which is the world’s first food rescue organization, dedicated to feeding NYC neighbors in need.
Cult Gaia donates $25 to No Kid Hungry if you just send them and tag one of your dancing posts as a effort to spread joy and support the movement’s goal to end childhood hunger in the U.S. The coveted fashion brand is concurrently involved with many initiatives throughout the Covid-19 crisis.
AERA is giving off 20% of sales to the Food Bank for NYC through April. The luxury vegan shoe brand that is loved by fashion editors and actresses such as Emma Roberts, Nikki Reed, and Saoirse Ronan supports family-owned businesses in Italy and commits to producing without footprint.
Kendra Scott offer 50% of proceeds from their Everlyne Bracelets to the Feeding America® network of food banks. The leading jewelry brand is also sending sparkling gifts and masks to many doctors and nurses.
Ippolita is donating 10% of every order to No Kid Hungry. The art-inspired jewelry brand is hugely appreciative of the efforts made all these years by their team which is treated as family. Some of the employees are working for them many years and that means there is love and care behind these wonderful creations.
Alejandra Alonso Rojas offers 30% of all proceeds from online sales to No Kid Hungry and God’s Love We Deliver which is cooking and delivering medically tailored meals to people living with severe illness. The brand that redefines casual luxury has kept its online store open, so feel free to shop!
Glazy Stamez millinery is offering portion of its profits from online sales to Citymeals on Wheels that provides many NYC elders with nourishing meals.
Temple St. Clair donate 25% of all purchases to their local food bank SAFH. The Florentine couture jewelry brand is also participating in the online auction Galleria Pananti Casa d’Aste to benefit the Careggi Hospital medical personnel in Florence.